Capturing an audience’s no easy feat these days. According to research, our over-reliance on technology has decreased our attention span from 12 to 5 minutes. If you're busy preparing content for an upcoming presentation, the pressure to capture your audience's attention is high. If you can't do this quickly and upfront, you may lose them to their … [Read more...]
5 Strategies on How To Effectively Keep an Audience Engaged
House Projection Mapping Guide
The Christmas season has given many a fun excuse to spruce up their homes and decorate to their heart’s desires. Sometimes, it becomes a bit of a neighborhood competition to outdo your neighbors or up your game from the previous year. Others, meanwhile, simply don’t have the time to think of a theme, buy or make decorations, and put them up before … [Read more...]
Tips on Renting Video Equipment
Most consider audio visuals to be the heart of a successful event. Optimal quality sound and lighting significantly impact the mood of the occasion, and it can either make or break the experience for the attendees. Therefore, if you are organizing an event, hiring audio and visual gear is crucial to bring the occasion to life. When you rent … [Read more...]
The 7 Best Video Mapping Software Programs
Video mapping is an innovation to projection technology that’s used to transform everyday objects into display surfaces. It is a form of augmented reality that utilizes irregularly shaped items like buildings and other industrial landscapes to project videos. The end result can be realistic holograms, exciting concert visuals or enhanced art … [Read more...]
What Is Audio Production in Music and Other Industries
A career in sound engineering and audio production is filled with growth potential. Professionals find plenty of opportunities in various industries like music, video games, podcasting, and film. Working in the production industry, you’ll be involved in mixing, recording, editing and mastering different audio content. Let’s delve into the … [Read more...]
Outdoor Lighting Ideas
Good lighting sets the mood among guests and enhances the aesthetics of an event. It also creates an ideal atmosphere for the attendees to connect, celebrate, and capture their photographs. Of course, if your wedding reception, birthday party, or other occasion is hosted outdoors, you might want to check if you have enough power outlets and … [Read more...]
Types of Stage Lighting
When it comes to on-stage productions and events, the right lighting can help direct the audience’s focus, enhance a production and create the perfect atmosphere. While it's essential to have professional lighting, knowing which types of lighting are suited to different events will help you determine which lighting fixtures are best for your … [Read more...]
Your Comprehensive Event Planning Guide: Audio Visual Equipment Checklist
Planning an event is a huge undertaking, from an audiovisual equipment standpoint. If you aren’t careful, vital pieces of equipment can easily fall through the cracks and bring your whole event to a standstill. That’s why we’ve compiled a comprehensive audiovisual equipment list, with all the links you need to find exactly what you’re looking … [Read more...]
How to Live Stream an Event
The 2020 global pandemic saw live event streaming go from being an influencer trend to every marketer’s marketing staple. As of writing, more than 35% of marketers use it as part of their digital marketing strategy. This figure is expected to increase as online video content continues to establish dominance in the digital marketing … [Read more...]
6 Essential Pieces of Concert Equipment for Your Next Live Performance
Do you perform live gigs? Perhaps you are a solo act, or you share the stage with a few bandmates. Either way, live performances offer an opportunity to connect with your audience and gain more recognition. The last thing you want to happen is to book the gig, show up, and realize you do not have all the audiovisual concert equipment you … [Read more...]